The Plant a Seed—Read! program provides you, the retailer, with a great opportunity to become engaged with your local library. It’s easy to participate:
- You are already known and involved in your community
- You have the community connections to your local public libraries
- The Foundation has the educational programs and materials to support your efforts
- Together we can bring the Plant a Seed—Read! program to children through your local libraries.
I would like more
information on hosting
a Plant a Seed—Read! session
Reaching out to your local library is easy!
Step 1: Go online to learn more about your local library.
You’ll need to know:
- Name of the Head Librarian
- Library’s procedure for donating books
- Details about “reading corners” or “Story times”
- How to volunteer to organize reading sessions
Step 2: Visit the librarian and introduce the
Plant a Seed—Read! program
The important thing is to “make the connection”
Story Time Branding Opportunities for You
A “sponsored storytelling time” at your local library could feature your brand:
- Customize the Plant a Seed—Read! posters with your store brand
- Wear a tee-shirt with your store’s logo or your retail uniform
- Volunteer as the storyteller
- Provide participating families with a free promo item from your store
- Ask about featuring a product display near the storytelling area (remember to make it kid-friendly and child-safe)
Create Your Own In-store Reading Corner
This could become a regular event featuring you or one of your staff as the storyteller:
- Use our Story Time Package or just order the themed colouring books
- Promote the event to customers
- Build a display that features children’s health products
- Consider doing this once a month or during school “breaks”